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Home > Peer Groups > E-Merchant

E-Merchant Peer Group

E-Merchant Peer Group


 

The E-Merchant Peer Group is specifically for B2C or B2B companies (or their divisions) whose dominant share of product sales comes from online direct marketing. Attending companies share a similar business model, allowing for greater relevance/opportunity to share in-depth business processes and practices. As the arrangement allows for exchange of confidential business-performance, online-strategy and technology-investment benchmarking data, participation is by invitation only and limited to companies that satisfy the following criteria:

  • B2C or B2B company whose dominant share of product sales comes from online direct-marketing
  • Not a competitor of current participants of the E-Merchant PG
  • Participation of a company in the E-Merchant PG will be contingent upon approval of current participants of the E-Merchant PG

When

Thursday, September 2, 2010

 

Where

UW-Madison

 

RSVP needed

Send an e-mail to Jayme Udvare at jayme.udvare@uwebc.wisc.edu


 

 

eMerchant Peer Group retreat

 

Peer Group Menu

- Topic Directory

- E-Merchant Related Events

 

Recent E-Merchant Topics

- Rebooting Online Retail, Top Legal Updates for Internet Marketing, Special Report on Intellectual Property

 

- Landing Page Optimization, Customer Retention Strategies, Social Media Roadmap, Managing Social Media, Order Attribution

 

- Legal Updates, Social Networking, Natural Search Optimization, Order Attribution