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Home > Peer Groups > CRM > Marketing

CRM / Marketing Peer Group

 

Next Meeting

 

Topic:   TBA

 

Date:  TBA

 

Location:

UW-Madison
Madison, WI 53706

Directions

 

RSVP needed:

Send an e-mail to Molly Johnson at CRM-M@UWEBC.org

 

Meetings in 2008

Please mark these Thursdays in your calendar for CRM / Marketing Peer Group meetings in 2008:  May 1, August 7, and November 6.  Meetings will be from 9:30am-3:00pm, and lunch will be served.  See the CRM calendar entries for for additional information.

 

About This Peer Group


It has become much more difficult for marketers to effectively target and deliver a message that is heard by their intended audience.  The UWEBC CRM/Marketing Peer Group provides a forum for marketers to share and discuss best practices that can help deliver the right message to the right person at the right time.

Using UWEBC's proven Peer Group format, representatives from our member companies meet quarterly for a highly interactive, facilitated meeting.  Member-delivered case studies are common and valuable business relationships are formed.

 

Meeting Scene

 

Peer Group Menu

- Topic Directory

- Resource Links

- CRM Related Events

 

Past CRM / Marketing Topics

- Market Segmentation and Targeting

- Communication Strategy and Copywriting for the Web and Beyond

- Key Elements of Customer Experience Management